Snell Hook

Branding

Overview: The Snell Hook Seafood & Live Music will be the leading seafood restaurant in downtown Austin, Tx that will feature local music artists that will perform for our guests. The restaurant will provide indoor/outdoor experience that will allow people to move around and have a good time with their friends and family.

Execution: The presented work focuses on tying the overall theme of Seafood and Live Music. We started by researching different types of tools used to fish and it led to not only the hook used for the logo, but also led to the inspiration behind the restaurants name.